
Are you ready to adopt new technologies, personalization and…
About 100 years ago, a great second Industrial revolution came along with the rural exodus and the uprising of major city centers.
It set the groundwork for technologies that led us to live faster paced lives, filled with new products, travel experiences and advanced communication.
It made people’s lives better, easier and more comfortable; which enhanced with the digital offering of the latter years.
Since then, we have continued to rely on these same technologies to support our modern needs, despite the span of several generational changes.
We will look at the fundamental approach needed to adapt to the next industrial revolution, or as we prefer to call it, the knowledge era, that will enable any company to stay relevant and competitive for the years to come.
As we enter this new era, we understand that information, data science and robotic systems are some of the key elements that will lead us into the next generation.
With that in mind, we experienced a hint of what’s to come in the recent race towards personalized systems and solutions in e-commerce, marketing, customer service and logistics – through advanced analytics, machine learning and AI.
It is well known that 74% of modern customers will abandon a buying journey and even their brand loyalty if they received poor service or were disappointed by an experience (Business Wire).
Relatively, close to 50% of US customers state that brands don’t meet their expectations (Acquia).
It will be difficult for any company to provide personalized experiences to their customers when operating in legacy systems, silos and decentralized data visibility.
These management systems came as an advantage in the industrial era but will slowly become obsolete in this new technological revolution.
Customers can see through these uncoordinated efforts and can sense a certain uneasiness in their experience.
In order to become truly competitive in personalized approaches and to deepen relationships with customers; companies need to start personalizing their own backend and operations processes first, and become wary of the mass produced, one size fits all solutions available on the market. While they can seem attractive at first, they can represent inevitable threats to a business, in its effort to adapt to new technologies, consumer trends and behaviors.
In a world where we are increasingly celebrating diversity and uniqueness of voice, it is equally important to celebrate these same values in every aspect of a business, down to the operative and clerical processes.
In personifying theses values through customized operating processes and managerial approaches; businesses from global brands, to cultural industries and small businesses could witness substantial returns.
Distinctive values that can transcend in every aspect of the company, at the client facing or branding level but also at the HR, operations, manufacturing, and supply chain levels, that will result in perfectly coordinated and orchestrated products and services.
At 8visio, we believe that every company is different, and therefore needs to operate with different processes and customer approaches in order to stay competitive in their respective industry.
We understand that, at times, it can be difficult to navigate the unknown possibilities of new technologies and we are here to offer you the support, knowledge and strategies needed to help your company rise through the ranks of the unforgettable pioneers of this generation.